Primer Michaels has a long track record of helping senior teams create buy-in.

First, we ensure that the most needy issues are addressed in a constructive and productive way.

Second, we ensure that teams clearly answer these critical questions:

-So what?

-Why is this particular initiative so important?

-What difference will it make?

-What are the implications here?

-What if we do something else instead?

-What is the meaning behind these initiatives?

Third, and most important, we help the team build momentum so that they begin to trust that their engagement is making a difference, and so that they see progress on their goals.